Not, Not Creative

We celebrated the creative thinkers and communicators over breakfast, featuring a panel of some of Adelaide’s talented managers from leading agencies and businesses. Another sold out event, we hosted an audience of 110 who joined in the conversation by asking lots of questions around creativity, the creative process and tips and tricks for backing yourself throughout your career.

 
 

with thanks to Merlin

 

with thanks to Alice Healy Photography

 

The speakers

 
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Lauren Yelavich,
Business Development Manager at Peach

Lauren has worked in the advertising industry for over 13 years for some of the biggest media owners in radio, press and digital. For the last 7 years she has been adtech side at PEACH, taking a small start-up business of 3 people to now a market leader in ANZ. Whilst her role is sales, what she loves most about Peach is their ability to collaborate with clients and develop workflows and solutions specific to their needs and requirements.

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Kate Earl,
Account Director at Simple
and founder of MumKIND

Kate has close to a decade of experience working at Simple Integrated Marketing, where she has an active role in the delivery of high profile projects spanning a broad range of marketing disciplines and industry sectors. Kate is also the Founder of MumKIND, a non-for-profit supporting women and children facing adversity across South Australia. Say hello on LinkedIn →

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Leesa McMahon,
Director & General Manager at Them Advertising

Leesa McMahon is a Director and General Manager at Them Advertising, with a career spanning over three decades across radio, tvc production, agency advertising & marketing, and even running her own homewares shop. Having returned to Them for her “last hurrah” – long after her first stint at the agency at age 19 – Leesa loves the creativity, freedom and family feel that’s unique to the industry.

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Hayley Sayers,
Digital Marketing Specialist at Elders
and founder of ‘Adelaide is Rad’ blog

Hayley is the Digital Marketing Specialist at Elders. Having spent time during her career on both sides of the fence, with jobs on client and agency side, she has an appreciation of how different facets of creativity come together. Outside of her day job, Hayley is a frequent contributor to food and lifestyle publications and runs her own food blog. Say hello on LinkedIn →

 

The MC

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Taylor Martin,
Head of Digital at She Creates
& Studio Manager at Simple

Our host for the second She Creates event is passionate about ‘non-creatives’ getting the recognition they deserve and will steer the conversation, getting the audience involved too! We're pleased to announce our MC is none other than our very own Head of Digital, Taylor Martin.

The sponsors

Major sponsor

Partners


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Peach streamlines complex workflows and powers the creative industry. Any screen, anywhere, anytime. Peach Video delivers video ads to TV, on-demand, online and agencies in over 150 countries.

 

Merlin provides high quality full service video production.

 
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Cluse & Co is a full service agency providing quality data driven marketing recommendations.

 

Adelaide based photographer with over
15 years experience in fashion, lifestyle and portrait photography.

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The She Creates Workshop

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The Launch Event